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Organic Growth

3 articles

A flat riso-style harbour scene in cobalt and warm paper tones, with a dolphin watching small agent boats carry data between an operations dock, a chart and a lighthouse.
Case Study4 min read

From Last Place to the Top Three in AI Search: A Waste Operations Software Case Study

AI visibility rose from 1.3% to 37.3%, share of voice from 0.4% to 15.0%, and category rank from last to third through owned category content and independent sources.

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A UK tradesperson sits in a work van checking a handheld device, with a paper A-Z map, an old mobile phone and a notepad listing jobs on the dashboard, terraced houses visible outside the window.
Case Study7 min read

From 5.8% Visibility to a Top-Two Share of Voice: A UK Trades Software Case Study

AI visibility rose from 5.8% to 36.7%, share of voice from 1.2% to 13.5%, and category rank from about 17th to 6th. It now sits second for share of voice.

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An abstract editorial illustration of linked data nodes and identity records resolving into a single connected graph, ink-navy line art on warm off-white paper.
Case Study7 min read

From Near the Bottom to Number One in AI Search: An Entity Resolution Case Study

AI visibility rose from 3.5% to 23.2%, share of voice from 4.4% to 22.1%, and category rank from 10th to 1st through organic content, crawl access and independent sources.

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