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Flat riso chart-room scene on ecru paper, with the cobalt Schmitdy dolphin sorting a net of source cards through retrieval trays, a magnifying glass, corroboration seals and a final open answer book.

How ChatGPT Chooses Sources to Cite: What OpenAI Confirms and What It Does Not

OpenAI documents search, crawlers, consulted sources and inline citations, but not a complete ranking formula. Here is the practical five-stage model publishers can actually test.

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AI Search9 min read

How to Get Your Brand Recommended by ChatGPT (and Claude, Gemini, Perplexity)

Getting named in an AI answer is not the same skill as ranking on Google, and most brands are invisible for reasons that have nothing to do with how good their product actually is. Here is how the recommendation actually happens, and what to change.

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